GIF vs Lottie Advisor
Choose the animation format that fits your destination, compatibility needs, and design constraints.
The recommendation is a practical starting point. Test the final asset in the real target environment.
Format choice is a product decision
GIF, WebM, and Lottie solve different problems. GIF is familiar and broadly supported. WebM is suited to video-like motion on a controlled web surface. Lottie works well when a supported runtime needs scalable, code-driven animation. The right answer depends on where the mascot will appear and what you can test.
After choosing a direction, inspect your exported file with the Animated Asset Inspector, or create a starter integration with the Mascot Embed Code Generator.